There is ALWAYS time to UNDERSTAND! Make it your first action. UNDERSTANDING comes from doing the work….and having VERY clear 2-Way conversations. From a motivation of CARING, we take the great amount of time and preparation needed to dig into the PROCESS of UNDERSTANDING. The outcome is less important than the process. Through the well-developed […]

Happy New Year to all! Let’s work on optimizing 2022 for the very best process and outcomes that we can co-create! It's time to apply our CARING…. From the realm of CUSP, we have spent some time on the motivation factor of it all CARING. Because we CARE, we do the work! Because we CARE, […]

To the WW Client Engagement team; Why do I care how much YOU care? That was the question I ended with last week! This may be my shortest blog ever…the answer is not too complex. I care how much you care because I believe that we ALL can make a difference in the lives of […]

TIME for CARING! WHY do I CARE? Caring has been the subject of my thinking and writing for quite a while now. It goes back to understanding what truly motivates people and what motivates me. Somewhere along the line of working with thousands of “sales” people across every continent (well, not counting our penguin colleagues […]

To Care, or not to Care, that is the question! Or is it? The real question is first WHY should I care? We’ll get to that. Let’s start with a bit of a reframe. The list of all of the leading “sales processes” discussed earlier all have a common theme…selling. Here is where we take […]