LEADING & COACHING SALES PROFESSIONALS TO SUCCESS AND RELEVANCE
Mitch Little is driven to create value. He started in the days when salespeople were the kings and queens of data, and every customer was glad to see them. Today, he leads the Microchip worldwide sales and application team, the only non-commissioned sales team in the industry. As of December of 2019, Microchip posted its 117th consecutive quarter of profitability, a record unmatched by any other company in the industry
The Blog
Irregular and Irreverent Thoughts from a Sales Fanatic
For The Betterment of Humankind!
Further, into our discussion of PURPOSE, we are going to take a look at corporate purpose. This is the focus of doing big things for the greater good, not revenue, not profits, not stock price. Doing good for humankind. This is where we step out from our internal...
Now It’s Personal
Mark Twain’s quote below must make us all stop and think. Personally, professionally, at home, and at work…. WHY are we doing what we are doing? This section of Shiftability steps in to help us all explore WHY we are involved in this very complex, very trying, very...
True North
I ran across an individual this week that was struggling during our Covid challenged times with why they were doing what they were doing. They said that they were struggling with feeling a sense of purpose these days. It felt like they had lost their real reason for...
The Book
Some books are based on academic research or extensive data collection and analysis or psychology and theory. This is a book grounded in the real-life experience of working in the trenches of business-to-business complex sales. We will be sharing with you what we have lived and learned ourselves.
All the profits from the book will be donated to charity water.org
About Me
With over four decades in the electronics industry, Mitch Little has led global engineering, marketing and sales teams both small and large, startup and mature. He has been a part of Microchip Technology since 1989 and now leads the worldwide sales and applications team of the $10+ Billion market cap company, the only non-commissioned sales team in the industry. As of December of 2019, Microchip posted its 117th consecutive quarter of profitability, a record unmatched by any other company in the industry.